Sell sheets can make or break a retail buyer's decision to carry your product line. Although it may seem straightforward, your sell sheet can be the deciding factor. Countless times, sell sheets lack basic information and prevent you as a salesperson from cultivating a seamless sales process. Aside from relevant content, your sell sheet also has to pop.
If you already have a sell sheet that you're using in the market, be sure to bring it to receive constructive feedback from your peers and the instructor in this hands-on workshop. You'll learn everything you need to know to write and design a tool that works — AND if you don't even know what a sell sheet is, then this workshop is definitely for you!
In this two-hour workshop, we'll cover:
- How and when to use your sell sheet when pitching to buyers
- What information to include on your sell sheet
- How to ensure your sell sheet is eye-catching and effective in gaining wholesale accounts